OUR VISION: To change the way that small and medium-sized businesses market and sell services.
THE MISSION: Powered By The People offers a completely unique and totally advanced marketing program to businesses that combines the value of advanced web-based marketing programs and a performance-based payment model. Powered By the People aims to redefine the marketing field and give small businesses the advantages of larger firms when competing for marketing space on the web.
With the web has become the most effective and popular medium for marketing and business development over the past five years, more and more companies are being forced to establish a strong presence on the Internet in order to be competitive as a brand and service or product offering.
With over $26 Billion per year spent on Search Engine Optimization to build brand presence, the focus and commitment to the web are undeniable. What has happened is with the transition to web-based marketing, smaller and smaller and medium-sized businesses have been unable to keep up and spend enough to be competitive in their respective marketplace.
This is particularly true with service-based businesses that do not have the resources, experience or understanding of how to manage web marketing. There are many service industry segments in which this holds particularly true:
- General Contractors – Home remodellings like Kitchen Remodeling, Bathroom remodelling and Home Additions
- A/C Contractors
- Air Duct & Duct Cleaning
- Garage Doors & Gates
- Fence & Railing Contractors
- Electrical Contractors
- Water Damage and Restoration
- Roofing Contractors
- Foundation Contractors
- Landscaping Contractors
- Carpet Cleaning
- Pest Control
Many of these industry segments are traditionally not accustomed to utilizing the Internet to market and build their customer base. They have either tried to market on the web and spent ill-advised dollars incorrectly or have not tried at all to generate business through web marketing.
This is where Powered By The People has found an enormous market opportunity to service these businesses and provide a solution to their web marketing needs.
Powered By The People is a web marketing firm that builds web presence through the development of web portals which effectively “cover” a market for particular keywords and search terms. By having a team of professional and specialized web marketing managers, PBTP allows the small business owner to leverage a team of resources and skills that typically would be unattainable for them to employ or hire.
This is made possible because the PBTP model offers services to the customer through a performance-based model. A business that is generated by the PBTP web marketing model pays the customer 75 – 85% of operating profit and PBTP receives the other 15 – 25% depending on the trade segment.
It is this model that allows the small business owner to have access to these resources without the large outlay of capital and cash that it would typically take to utilize this type of skill set and talent. The company literally brings the power of advanced, high-end web marketing to the smaller player in the service field.
PRODUCTS AND SERVICES
After assessing the business owner’s needs and goals, Powered By the People designs a personalized web marketing program which will market a particular service in a focused market. Powered By The People offers web marketing through a keen understanding of how to manage SEO marketing. The performance pay model allows smaller businesses to utilize these services and work with the company as a team in developing a market through web advertising.
CONCEPT AND FACILITIES REVIEW
The operating concept for Powered By The People is very simple and structured to provide a highly profitable, work-from-home business opportunity. Franchisees will operate the business from a home-based operation without any employees. They will market to businesses and offer PBTP advertising services based on the performance model.
Through support systems and back-end implementation by the franchisor – the franchisee only needs to be the “Face” of the organization and the local support person for that territory. They will sell the account and then manage the relationship with the business owner.
For more information on the Powered by the People Franchise, contact us:
800-610-0292 / [email protected]