FMS Franchise Marketing Systems

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Services Industry

The Services industry has become one of the biggest and fastest growing market segments in franchising over recent years.  With more and more “White Collar” franchise investors coming into the franchise market, this industry segment has grown at breakneck speeds.  Service businesses include a wide range of types of business and models, from professional services to landscaping or painting and home services, this segment is big and getting bigger every year.  For one, Service Franchises do not require the upfront capital that a traditional, fixed location business needs to start making the industry segment appealing and attainable for those who don’t necessarily have unlimited resources at their disposal.  The Service segment of franchising also offers very high-profit margins and low overhead which is extremely appealing for a new franchise owner and makes the risk of failure somewhat lower. 

In today’s market, the home services segment includes trade segments such as carpet cleaning, restoration, painting, roofing, landscaping, window and door sales along with others which generally have exploded in growth with more people investing more dollars into their homes every year.  There is also a wide range of professional service franchises which include accounting, payroll management, CEO training and leadership, financing, and other market segments which have grown exponentially as well with the increase in corporate “refugees” entering the franchise market.  Regardless of what market segment your service business operates in, there could be an opportunity to franchise your business and scale into new markets. 

Grow Business - Fms Franchise Marketing Systems

FMS Franchise Can Help

Franchise Marketing Systems can help you franchise your service business and both develop the franchise model for growth and support sales and marketing of your brand as a franchise system.  FMS has worked with a wide range of service businesses and developed hundreds of service franchise brands.  These brands come from all industry segments within the service market and with FMS have been able to grow into new markets and develop their brand.  911 Restoration, Berlitz, Delta, No-H2O, Bloomin Blinds, Smash My Trash, Air Canada, and others are examples of great service franchise systems which Franchise Marketing Systems has supported and developed.  The FMS team of consultants is positioned well for service franchise development due in part to the fact that the company was founded in 2009 when service franchises were really one of the only high-growth market segments.  For this reason, many of the brands that FMS began working with were in the service market segment and since that time, many more successful service-based franchises have been launched. FMS Franchise team works with service businesses to develop the franchise platform, create the necessary franchise documentation, service operations manuals, service Franchise Agreement, and FDD, and ultimately support the selling and marketing of the service franchise model. 

KIMBERLY MOODY

FRANCHISE CONSULTANT

Gloucester, Virginia – Kimberly Moody has secured an impressive track record in implementing financial goals for a business base of more than $300 million in assets covering customer service, financial planning, estate planning, banking services, and all aspects of investment management. Additionally, she worked as an Adjunct Instructor for Christopher Newport University, where she taught investment courses to individuals interested in learning more about financial planning. Ms. Moody also has experience as the Co-Host for WVEC Channel 13’s show “Investing 101” and Co-Host of WTKR’s radio station’s financial planning show. She has also held more than 100 public seminars on financial planning topics and was the speaker for National Space Society Conferences for NASA. Ms. Moody intends to use her proven business expertise, natural leadership ability, and personal determination to sell and grow franchise development.

PAUL REISNER

FRANCHISE CONSULTANT - MARKETING & SALES

New York, NY – Paul has 25+ years experienced in business development management and direct sales with Blue-Chip companies – CA, ADP, Pitney Bowes and National accounts such as Deutsche Bank, PepsiCo, Verizon. Received many awards and acknowledgement for sales achievement and success where personally responsible for generating in excess of $100m in revenue. Paul has been married for 34 years with six children. Paul graduated from Northern Michigan University in Marketing and from Marquette with a Bachelor’s Degree in Education.

MICHELLE WHITE

FRANCHISE CONSULTANT

Boca Raton, FL – Michelle White has worked in the franchise industry since 2012 in franchise sales, franchise development and as a franchise consultant. Previous to working with Franchise Marketing Systems, Ms. White worked in real estate development throughout South Florida and Illinois. Ms. White has a wide range of business skill sets including business management, business development, sales, marketing and financial management. Ms. White supports Franchise Marketing Systems clients through document development and franchise consulting work.
TRISHA CONNER

FRANCHISE CONSULTANT

Midwest – Ms. Trisha Conner is the documentation specialist for Franchise Marketing Systems, working with client’s legal counsel to initiate the Franchise Disclosure Documentation for a wide variety of business models each year. Since 2011, she has also held key responsibilities for the management, accuracy and timely distribution of client leads via the company CRM. Additionally, Ms. Conner contributes strategic planning as the company experiences growth. Previous work-related experiences include a decade of successful fundraising including financial accountability; extensive international travel including multiple international relocations in support of her husband’s agricultural commodities sales business; client services for Varig airlines in NYC. In addition to raising her family, Trisha has many years’ experience as a primary caregiver for elderly family members and is extensively familiar with in-home care businesses. An avid sports enthusiast, Trisha combines her continued fund-raising focus with cycling events. She played tennis competitively for more than 20 years and has recently added kayaking to her activities. Ms. Conner attended Colorado University, the Alliance Francaise and the Sorbonne in Paris and Northern IL University, graduating with a BA in French.
Kaitlin Eileen

GRAPHIC DESIGNER & AD STRATEGIST

Kaitlin is a graphic designer and a Facebook™️ ad Strategist. A born creator, her passion for creativity grew as she explored the design and artistic side of marketing. She has a special focus on presentation and visual design and is insanely curious about learning new skills to continuously improve her portfolio.

Tackling everything from Brochure design to Landing Pages and everything in between, she is always excited to grow her clients’ brands into something beautiful. When she isn’t working, her creative roots are always showing. Her love for Marketing and design go beyond the desk, her creative juices flow in the kitchen and in the garden. She also loves nature and all animals big and small but what she really loves is making her clients happy.

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Noah Cunningham

VIRTUAL DESIGNER

Augusta, GA – Noah is a designer for FMS. He has been designing for 4 years and has a wide range of skills when it comes to designing. Noah has a passion for communicating visually and creating visually successful brands. He loves creating for a wide range of clients and strives to fulfill their needs in design.

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