Big Jerry’s Fencing has emerged as a significant player in the fencing industry, offering high-quality services across residential and commercial markets. Founded with a commitment to providing premium fencing solutions, the brand has seen remarkable growth over the years.

The transition from a local fencing company to a successful franchise system has not only expanded its geographical reach but also strengthened its market presence. With the help of Franchise Marketing Systems (FMS), Big Jerry’s Fencing has built a robust franchise model, allowing entrepreneurs to take part in this fast-growing industry.

Today, Big Jerry’s Fencing covers more than 20 markets across the United States, and its expansion shows no signs of slowing down. This article explores the history of the brand, the success of its franchising efforts, and the key factors behind its growth and expansion.

The Beginnings of Big Jerry’s Fencing

Big Jerry’s Fencing was founded with a straightforward mission: to provide top-quality fencing services while maintaining superior customer service. The founder, Jerry Davis, recognized the need for a customer-focused fencing business that could serve both residential and commercial clients with high standards of workmanship and professionalism.

From the outset, Big Jerry’s Fencing offered a diverse range of fencing options, including wood, vinyl, aluminum, chain link, and custom fences. The company’s commitment to quality, combined with its hands-on approach to customer service, quickly set it apart from competitors in the industry. Word-of-mouth recommendations and positive reviews helped the business gain traction, and it wasn’t long before Big Jerry’s Fencing became the go-to fencing provider in its local market.

However, the company’s leadership saw an opportunity to scale its success by leveraging the power of franchising, a decision that would ultimately change the trajectory of the business.

The Decision to Franchise: Partnering with Franchise Marketing Systems

As Big Jerry’s Fencing experienced consistent growth in its local market, Jerry Davis realized the potential for further expansion. However, traditional methods of growth, such as opening company-owned locations, can be both costly and time-consuming. Franchising offered an appealing alternative, allowing the company to expand rapidly by partnering with local franchisees who could operate their own fencing businesses under Big Jerry’s brand.

In 2019, Big Jerry’s Fencing partnered with Franchise Marketing Systems (FMS), a leading franchise development firm, to help create and implement a scalable franchise model. FMS has extensive experience in building successful franchise systems for various industries, and its expertise proved instrumental in turning Big Jerry’s vision into a reality.

The development of the franchise model focused on replicating the company’s success in new markets while ensuring that the quality of service and customer satisfaction remained consistent. FMS helped Big Jerry’s establish comprehensive training programs, operational procedures, and marketing strategies to ensure franchisees could effectively run their own fencing businesses.

The Franchise Model: A Pathway to Success for Entrepreneurs

Big Jerry’s Fencing offers a franchise model that is both accessible and appealing to entrepreneurs from various backgrounds. The franchise system is designed to be turnkey, providing new franchisees with the tools and support they need to succeed in the fencing industry.

Key Features of the Big Jerry’s Fencing Franchise System:

Expansion and Growth: Covering Over 20 Markets

Since launching its franchise model, Big Jerry’s Fencing has experienced impressive growth, expanding into more than 20 different markets across the United States. The brand’s ability to replicate its success in new regions speaks to the strength of its franchise system and the high demand for premium fencing services.

One of the key factors behind this growth has been the company’s focus on providing exceptional customer service. In an industry where reputation is everything, Big Jerry’s Fencing has consistently delivered on its promise to provide high-quality fencing solutions with a customer-first approach. This commitment has helped the brand build a loyal customer base, generating repeat business and referrals.

The franchising strategy has also allowed Big Jerry’s Fencing to scale rapidly without sacrificing quality. By partnering with local franchisees who are invested in the success of their own businesses, the company has been able to maintain high standards of service while expanding into new territories.

The COVID-19 pandemic also played a role in accelerating the growth of home improvement and outdoor living industries, including fencing. With many homeowners investing in their properties, the demand for fencing services has risen, creating even more opportunities for Big Jerry’s Fencing and its franchisees.

The Future of Big Jerry’s Fencing: Continued Expansion and Innovation

As Big Jerry’s Fencing continues to expand its franchise network, the company remains committed to innovation and growth. The leadership team is constantly exploring new ways to improve the business model and support its franchisees. This includes staying ahead of industry trends, adopting new technologies, and finding new ways to enhance customer satisfaction.

The fencing industry is expected to continue growing, driven by both residential and commercial demand. Homeowners are increasingly investing in outdoor living spaces, while businesses and municipalities require secure and attractive fencing solutions. Big Jerry’s Fencing is well-positioned to capitalize on these trends and expand its market presence even further.

The company’s goal is to become a national leader in the fencing industry, with a presence in every major market across the country. With its proven franchise model, strong brand recognition, and focus on quality, Big Jerry’s Fencing is on track to achieve this vision.

A Franchise Success Story

Big Jerry’s Fencing is a prime example of how a local business can successfully transition to a national franchise system. Through strategic franchising, the brand has expanded its reach and built a network of entrepreneurs who are passionate about providing premium fencing services.

The partnership with Franchise Marketing Systems has played a crucial role in the development and growth of the franchise model, allowing Big Jerry’s Fencing to replicate its success in new markets. Today, with over 20 markets covered and more on the horizon, the brand continues to grow, driven by a commitment to quality, customer service, and innovation.

For entrepreneurs looking to enter the home services industry, Big Jerry’s Fencing offers a compelling franchise opportunity. With a proven business model, comprehensive support, and a thriving market, Big Jerry’s Fencing provides a pathway to success in the growing fencing industry.

For more information on how to franchise your fencing or construction services business, contact Franchise Marketing Systems:

Contact Franchise Marketing Systems

KIMBERLY MOODY

FRANCHISE CONSULTANT

Gloucester, Virginia – Kimberly Moody has secured an impressive track record in implementing financial goals for a business base of more than $300 million in assets covering customer service, financial planning, estate planning, banking services, and all aspects of investment management. Additionally, she worked as an Adjunct Instructor for Christopher Newport University, where she taught investment courses to individuals interested in learning more about financial planning. Ms. Moody also has experience as the Co-Host for WVEC Channel 13’s show “Investing 101” and Co-Host of WTKR’s radio station’s financial planning show. She has also held more than 100 public seminars on financial planning topics and was the speaker for National Space Society Conferences for NASA. Ms. Moody intends to use her proven business expertise, natural leadership ability, and personal determination to sell and grow franchise development.

PAUL REISNER

FRANCHISE CONSULTANT - MARKETING & SALES

New York, NY – Paul has 25+ years experienced in business development management and direct sales with Blue-Chip companies – CA, ADP, Pitney Bowes and National accounts such as Deutsche Bank, PepsiCo, Verizon. Received many awards and acknowledgement for sales achievement and success where personally responsible for generating in excess of $100m in revenue. Paul has been married for 34 years with six children. Paul graduated from Northern Michigan University in Marketing and from Marquette with a Bachelor’s Degree in Education.

MICHELLE WHITE

FRANCHISE CONSULTANT

Boca Raton, FL – Michelle White has worked in the franchise industry since 2012 in franchise sales, franchise development and as a franchise consultant. Previous to working with Franchise Marketing Systems, Ms. White worked in real estate development throughout South Florida and Illinois. Ms. White has a wide range of business skill sets including business management, business development, sales, marketing and financial management. Ms. White supports Franchise Marketing Systems clients through document development and franchise consulting work.
TRISHA CONNER

FRANCHISE CONSULTANT

Midwest – Ms. Trisha Conner is the documentation specialist for Franchise Marketing Systems, working with client’s legal counsel to initiate the Franchise Disclosure Documentation for a wide variety of business models each year. Since 2011, she has also held key responsibilities for the management, accuracy and timely distribution of client leads via the company CRM. Additionally, Ms. Conner contributes strategic planning as the company experiences growth. Previous work-related experiences include a decade of successful fundraising including financial accountability; extensive international travel including multiple international relocations in support of her husband’s agricultural commodities sales business; client services for Varig airlines in NYC. In addition to raising her family, Trisha has many years’ experience as a primary caregiver for elderly family members and is extensively familiar with in-home care businesses. An avid sports enthusiast, Trisha combines her continued fund-raising focus with cycling events. She played tennis competitively for more than 20 years and has recently added kayaking to her activities. Ms. Conner attended Colorado University, the Alliance Francaise and the Sorbonne in Paris and Northern IL University, graduating with a BA in French.
Kaitlin Eileen

GRAPHIC DESIGNER & AD STRATEGIST

Kaitlin is a graphic designer and a Facebook™️ ad Strategist. A born creator, her passion for creativity grew as she explored the design and artistic side of marketing. She has a special focus on presentation and visual design and is insanely curious about learning new skills to continuously improve her portfolio.

Tackling everything from Brochure design to Landing Pages and everything in between, she is always excited to grow her clients’ brands into something beautiful. When she isn’t working, her creative roots are always showing. Her love for Marketing and design go beyond the desk, her creative juices flow in the kitchen and in the garden. She also loves nature and all animals big and small but what she really loves is making her clients happy.

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Noah Cunningham

VIRTUAL DESIGNER

Augusta, GA – Noah is a designer for FMS. He has been designing for 4 years and has a wide range of skills when it comes to designing. Noah has a passion for communicating visually and creating visually successful brands. He loves creating for a wide range of clients and strives to fulfill their needs in design.

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