ALAN GEORGE
Atlanta, GA – As part of the “in the trenches”mentality at Franchise Marketing Systems, Mr, George is involved with every day aspect of our business. From Strategic Planning to cold calling leads for our clients, no job is too big, and no job is too small. Look for Alan to deliver Franchise Sales Training and our Sales and Marketing Plans. Part of the founding team at Franchise Marketing Systems. Mr. George works hard every day to keep his word to President and Founder, Chris Conner to create the ultimate “Franchise Marketing System”. In 7 short years Mr. George has been instrumental in leading our growth from a team of 3, to a staff of over 26. That growth has included Inc a 1000 membership with (3 years- 541% growth) and a TOP 100 Fastest Growing Private Companies in Atlanta designation. Mr. George prides himself on having a PhD from the School of Hard Knocks. Always striving to become a subject matter expert in whatever he does. He has used a combination of formal education, corporate training, extensive reading to become expert in ROI Selling, Value Proposition, Sales Process Engineering, CRM, Quality Control/Process Building. Mr. George’s strength is the ability to take complex ideas and convey them in easy to understand everyday language. Most recently he held an executive position with GeoVue, a company that provides predictive analytics for franchise sales forecasting, site selection and market planning to retailers and restaurants. Prior to GeoVue, Mr. George was Director of Sales and Business Development at Tactician Corp, a franchise mapping company. At Tactician Corp, Mr. George worked extensively with retailers and restaurants providing site selection and geo-targeting tools. Mr. George has worked closely with several franchise systems including Subway, Dunkin Donuts, Jimmy John’s and Visiting Angels to name a few in developing comprehensive franchise territory plans and strategic planning initiatives. In his roles at Tactician and GeoVue, he worked closely with Franchise Development teams to create tools and approaches that helped his customers sell more franchises and create long-term growth for the franchisor and franchisees. Mr. George brings great experience in demographic analysis, understanding market potential, customer profiling, and sales territory design. Previous to his work in the franchise field, Mr. George also has a background which includes sales at the Boston Herald, where he was part of the 5th largest classified advertising sales teams in the United States. The next challenge for Mr George will be to work closely with our teams to expand our specialization and focus in Franchise Development, Digital Marketing/Website Development, Value Added Reselling and Franchise Outsourced Sales. Through a series of offered websites, spin-offs, and acquisitions Franchise Marketing Systems will f the deliver most robust franchise oriented vertical integration in the market.
