Case Studies

Why FMS? Because franchise success requires strategy, not just paperwork. 

We deliver the whole package, strategic planning, tactical guides, and ongoing operational support (including sales) — to build standout brands like the ones you see here.
Franchise Marketing Systems Clients on the Inc 5000 List
Pet Franchises
Over the Past Ten years, the pet franchise industry has exploded with numerous large, successful and...
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Franchise Consultants โ€“ Best Practices
What are the Best Practices of Franchise Consultants in US
Franchise development is a unique and exciting way to build an organization. International businesses...
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Frozen Yogurt Franchise Industry
Frozen Yogurt Franchise Industry
The concept of Frozen Yogurt originally appeared on the franchise marketplace in the 1980's with large...
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Franchise Your Business in 2011 โ€“ Success Stories
Franchise Your Business in 2011 - Success Stories
As the trend away from big business, corporate America continues across the country, more and more individuals...
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Vital Restoration Franchise
Vital Restoration Franchise
The Vital Restoration Franchise focuses on water, fire and smoke damage work. The company was founded...
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Franchise Trade Shows in 2012
Franchise Tradeshows in 2012
Every year, there are countless franchise tradeshows and events that are opportunities to get a new franchise...
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FMS Monthly Spotlight on Franchises
FMS Monthly Spotlight on Franchises
Each Month, FMS spotlights two franchises that are making headlines and have been successful in creating...
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Franchise Consultants โ€“ The Key to Growth in Franchising
Franchise Consultants - The Key to Growth in Franchising
Franchising is not for every business, it takes a certain system, market and business model in order...
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Buying Into a New Franchise System
Buying Into a New Franchise System
New franchise systems are launched every year that set out to change the business and branding landscape...
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Advantages to Buying a Construction Services System Franchise
Advantages to Buying a Construction Services System Franchise
For those of you currently operating a construction or contracting services business, do you ever get...
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Soul De Cuba Franchise
Soul De Cuba Franchise
The Soul De Cuba franchise is the leading cafe and restaurant model focusing specifically on Cuban food...
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Franchise Marketing Systems Client Updates
FMS Client Updates
Why should an organization consider franchising? It allows for efficient, scalable growth with little...
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KIMBERLY MOODY

FRANCHISE CONSULTANT

Gloucester, Virginia โ€“ Kimberly Moody has secured an impressive track record in implementing financial goals for a business base of more than $300 million in assets covering customer service, financial planning, estate planning, banking services, and all aspects of investment management. Additionally, she worked as an Adjunct Instructor for Christopher Newport University, where she taught investment courses to individuals interested in learning more about financial planning. Ms. Moody also has experience as the Co-Host for WVEC Channel 13โ€™s show โ€œInvesting 101โ€ and Co-Host of WTKRโ€™s radio stationโ€™s financial planning show. She has also held more than 100 public seminars on financial planning topics and was the speaker for National Space Society Conferences for NASA. Ms. Moody intends to use her proven business expertise, natural leadership ability, and personal determination to sell and grow franchise development.

PAUL REISNER

FRANCHISE CONSULTANT - MARKETING & SALES

New York, NY โ€“ Paul has 25+ years experienced in business development management and direct sales with Blue-Chip companies โ€“ CA, ADP, Pitney Bowes and National accounts such as Deutsche Bank, PepsiCo, Verizon. Received many awards and acknowledgement for sales achievement and success where personally responsible for generating in excess of $100m in revenue. Paul has been married for 34 years with six children. Paul graduated from Northern Michigan University in Marketing and from Marquette with a Bachelorโ€™s Degree in Education.

MICHELLE WHITE

FRANCHISE CONSULTANT

Boca Raton, FL โ€“ Michelle White has worked in the franchise industry since 2012 in franchise sales, franchise development and as a franchise consultant. Previous to working with Franchise Marketing Systems, Ms. White worked in real estate development throughout South Florida and Illinois. Ms. White has a wide range of business skill sets including business management, business development, sales, marketing and financial management. Ms. White supports Franchise Marketing Systems clients through document development and franchise consulting work.
TRISHA CONNER

FRANCHISE CONSULTANT

Midwest โ€“ Ms. Trisha Conner is the documentation specialist for Franchise Marketing Systems, working with clientโ€™s legal counsel to initiate the Franchise Disclosure Documentation for a wide variety of business models each year. Since 2011, she has also held key responsibilities for the management, accuracy and timely distribution of client leads via the company CRM. Additionally, Ms. Conner contributes strategic planning as the company experiences growth. Previous work-related experiences include a decade of successful fundraising including financial accountability; extensive international travel including multiple international relocations in support of her husbandโ€™s agricultural commodities sales business; client services for Varig airlines in NYC. In addition to raising her family, Trisha has many yearsโ€™ experience as a primary caregiver for elderly family members and is extensively familiar with in-home care businesses. An avid sports enthusiast, Trisha combines her continued fund-raising focus with cycling events. She played tennis competitively for more than 20 years and has recently added kayaking to her activities. Ms. Conner attended Colorado University, the Alliance Francaise and the Sorbonne in Paris and Northern IL University, graduating with a BA in French.
Kaitlin Eileen

GRAPHIC DESIGNER & AD STRATEGIST

Kaitlin is a graphic designer and a Facebookโ„ข๏ธ ad Strategist. A born creator, her passion for creativity grew as she explored the design and artistic side of marketing. She has a special focus on presentation and visual design and is insanely curious about learning new skills to continuously improve her portfolio.

Tackling everything from Brochure design to Landing Pages and everything in between, she is always excited to grow her clientsโ€™ brands into something beautiful. When she isnโ€™t working, her creative roots are always showing. Her love for Marketing and design go beyond the desk, her creative juices flow in the kitchen and in the garden. She also loves nature and all animals big and small but what she really loves is making her clients happy.

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Noah Cunningham

VIRTUAL DESIGNER

Augusta, GA – Noah is a designer for FMS. He has been designing for 4 years and has a wide range of skills when it comes to designing. Noah has a passion for communicating visually and creating visually successful brands. He loves creating for a wide range of clients and strives to fulfill their needs in design.